onechord

ROLE

graphic designer

TOOLS

illustrator, procreate

About the Project

onechord is a soon-to-be-launched music production and recording studio with a focus on providing solutions for independent artists. For people weary of labels and those looking for a different way of doing things, they will provide customizable support, which gives power to the artist. Approachability is a key marketing point of their brand, and they needed a logo to reflect that, striking a balance between a handmade/friendly look and a sleek, capable style to represent their ethos as well as their technical abilities.

A logo was developed with a full wordmark as well as iconography. Additionally, a color scheme and photographic direction were suggested.